Jason Smith
Chief User Experience Officer

11 Benefits of Cloud Computing

Apr 26, 2018

By: Jason Smith

Adopting cloud architecture still sounds like a futuristic move for some. In fact, in the UK, 54 percent of enterprises keep everything on-premise, without a cloud-based solution in sight.

But as we move deeper into the IoT-era, is the cloud becoming a necessity rather than a luxury?

What is Cloud Computing?

Cloud computing, also known as cloud architecture, covers a broad range of cloud-based models — many of which marketers and developers will be accustomed to.

  • SaaS: Software as a Service
  • PaaS: Platform as a Service
  • IaaS: Infrastructure as a Service

dotCMS clients for example, enjoy cloud architecture in the form of our Content as Infrastructure approach, which can be categorized as a PaaS solution. Moreover, many of our clients enjoy a hybrid cloud computing approach, which combines the benefits of cloud computing and on-premise deployment.

For example, a brand using Amazon Web Services (AWS) — which many would class as a PaaS solution — are employing cloud architecture. In fact, most startups using a web hosting company to launch their website and app are also enjoying the benefits of cloud architecture.

So, what benefits does the cloud bring compared to hosting data and software on-premise?

The Benefits of Cloud Architecture

1. Speed

Contemporary cloud computing solutions alleviate latency issues and increase speed across the board, even as time goes on and even if data processing requirements increase. On the flip side, on-premise servers will eventually need to be physically upgraded, as they will become progressively overwhelmed with the increasing amount of data being processed.

TELUS, a dotCMS customer, reported that prior to moving to dotCMS Cloud, it would normally take between 3 to 10 minutes to open content for editing and further 3 to 10 minutes to publish the content. Today, it takes them less than 30 seconds to log in and open content. And publishing is now measured in seconds.

2. Greater Accessibility

Cloud architecture opens more avenues for employees to access data and digital tools. Cloud-based software is accessible through most browsers and mobile devices, boasting responsive design to boot. Furthermore, employees would be cut off from their tools far less, as cloud-based software doesn’t need to be restricted for updates or patches, and up-time is dependably high.

3. Lower Costs, Greater Freedom for Developers

Implementing a cloud-based architecture relieves significant workload from an organization's IT teams. Traditionally, on-premise systems relied on servers, data centers, and a team of developers on hand to manage and maintain the system — which is a costly endeavor. Cloud architecture can reduce IT operating costs while freeing up IT teams to innovate rather than fix bugs and deal with server issues.

4. Scalability and Flexibility

Cloud-based computing is ideal for brands that have a growing or fluctuating bandwidth demands. It allows brands to easily scale up their cloud capacity by simply changing their usage plan. Likewise, if a brand wants to scale down, then the brand’s cloud-based provider can accommodate this as well.

The level of flexibility provided by a cloud-based system can give businesses a competitive advantage. So it comes as no surprise to see IT directors and CIOs ranking ‘operational agility’ as a top driver for cloud adoption, as according to Gartner study.

5. IoT Ready

When combined with headless content management, cloud-based architecture enables brands to embrace the IoT era more rapidly, and at a lower cost. IoTs like smartphones and tablets. This is crucial as practically everyone has access to smartphone devices. By embracing the cloud, brands can interact with their consumers or internal staff on any platform, as and when required. And be able to deliver a more personalized experience.

6. Better Disaster Recovery and Security

It’s a no-brainer for businesses of all sizes to invest in a robust, comprehensive disaster recovery program. But for small businesses and start-ups, that lack of initial capital funding and expertise, investing in a recovery system is more of a distant dream. Thankfully, cloud architecture is helping these smaller organizations to buck that trend.

A report by Aberdeen Group shows that small businesses are twice as likely to implement a cloud-based backup and recovery solution. The same study also noted that these cloud-based systems can save time and helps brands avoid large upfront investments in servers to hold backup data.

Finally, cloud-architecture limits the risk when hardware gets lost or stolen inside or outside the office. With the data being stored in the cloud instead of on the hardware, brands can access their data and restrict access where needed, no matter what happens to their machines.

7. Automatic Updates and Vendor Support

Conventional architecture required a significant amount of time and internal resources to manage, maintain and keep the system up-to-date. Deploying updates requires systems to go under downtime and become unavailable.

Whereas, with cloud computing, the servers are off-premise and out of your hair. Cloud providers can take the strain of rolling out mandatory software and security updates. Meaning, brands don’t have to waste their time in maintaining the system. Leaving them free to focus on things that matter, like growing their business.

8. Tiny Upfront Costs

Cloud-based architecture effectively removes the cost of expensive hardware and installation from the equation. Most cloud-based providers offer an affordable subscription-based model that is fairly straightforward to set up and manage.

9. Multi-site Management

An important feature of cloud-based computing is that it is able to host and manage multiple sites from one dashboard. This feature serves companies with multiple brands or geographic locations extremely well — and it doesn’t stifle the growth of brands who have regional or global ambitions. Having multiple sites on one system also allows organizations to manage their content on each site with ease and convenience without logging in and out of different platforms or instances.

10. Encourages Remote Working

According to a study conducted by Stanford, employees who work from home are 13 percent more productive than those who work in an office environment. Cloud computing allows staff to work from anywhere in the world, freeing them for their offices.

Another study reported 42 percent of workers would be happy to take an average pay cut of 6 percent of their salary to be able to telecommute. Thus, with cloud-architecture, brands can actually remodel their business to cut costs in other areas of the organization

11. Increases Collaboration

With teams being able to work remotely through cloud computing solutions, teams can access, edit, download, upload, and share content at any time. That means colleagues can work together on the same content while being on opposite sides of the globe.  

Head for the Clouds

Cloud-based architecture provides a number of benefits that enables brands to gain a competitive advantage whilst improving productivity, reducing costs and being accessible via the latest IoTs.

So, it is time for brands to consider stepping away from their premises and head for the clouds.

Filed Under:


​dotCMS Cloud: Why Cloud - and Why Now?

Most brands have already unknowingly made the switch from on-premise to cloud. Meanwhile, there’s a whole bunch of companies who are still keeping all their data and servers on a physical server somewhere in the basement. Embracing the cloud is extremely crucial for brands, especially in the IoT-era. And like it or not, cloud computing is here to stay.


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