Deliver engaging, personalized content across all your channels based on behaviors, tags, personas, and rules.
Customers no longer move along a linear journey from initial interest all the way to making a purchase. The customer journey is different for every user which is why dotCMS is your solution when it comes to creating a closed loop marketing process.
Track content consumption, tags, personas, and patterns across channels to learn which content works best for which visitor. Then create rules to push content to the right person at the right time, helping them move through the customer journey faster.
By combining the sophisticated tracking and tagging in dotCMS with your automated marketing system you can create tailored campaigns that keep your brand front of mind, while users travel through their customer journey.
With plugins to easy integrate with leading automated marketing systems and CRMs, you can easy sync visitor information between systems providing a 360 degree view of your marketing efforts and ad spend, increasing conversions and improving ROI.
Pulling it all together. Empower sales teams with the who, when, and where. This allows them to see the complete customer journey all before making the first phone call.
With dozens of prebuilt conditions and actions, you can quickly build powerful cross channel experiences. Show the customer you know them, while helping them move through their customer journey.