These are only possible, if there is a mutual trust between the brand and its customers - leaving no doubts about compliance and data protection.
Totally secure, at all times.
The ability to create content and experiences once and re-purpose them on every touchpoint, across any device, along the customer journey. Your customers no longer accept experience gaps when switching touchpoints or channels and dotCMS is the content foundation that helps you to be IoT-ready - aligning your authorized marketing content and data with your digital marketing strategy.
Deliver a meaningful customer experience along the entire customer lifecycle, based on historical data, while respecting the individual’s privacy to make every interaction a true one-on-one experience. No compromises.
A trusted experience means it’s about your customer and your customer only, building a deeper and emotional bond with your brand. Offering data-driven personalized experiences based on context, history and intent creates the unique experience your customers are expecting, while your brand is respecting their data and local compliance legislation.
Powering an omni-channel digital experience platform at the speed of light requires a complete API-first approach for every aspect of the platform. Content, including relationships and permissions, are exposed over APIs. This drives agility, time-to-value and easily scales. Utilizing the dotCMS API Tooling makes integrations with adjacent applications a lowcode effort, secure, and lowers the Total Cost of Ownership significantly.
Building a platform that handles business-critical and privacy-sensitive data and content requires the most granular and flexible permission capabilities - at the same time. This goes for content editorial teams as well as content consumption. Our security is the primer for your platform.
Hyper-personalized omni-channel customer experiences, require industry-leading authentication support, irrespective of device types, channels or context. Supporting OAuth and SAML is a given in dotCMS. Up to technology teams to start using them in the rest of their platform and ecosystem.