With insights from the dotCMS leadership team.
With new channels and consumer demands continually emerging, marketers are somewhat forced to become more tech-savvy in order to deliver relevant marketing campaigns and customer e...
APIs are changing the way brands deliver content across channels. But what is an API, and why is it so vital to brands in the age of IoT?
The Internet of Things isn’t just putting screens and voices into our favorite gadgets. It’s revolutionizing the very way those gadgets are made, delivered and monitored.
What is account based marketing, and how can B2B marketers use it to target their most ideal customers and clients?
Predictive analytics, or predictive analysis, is a form of analytics that lets you forecast future events based on historical data. It combines statistical algorithms, AI and machi...
What is cloud computing, and what benefits does the cloud bring to brands who are entering into the IoT era?
Artificial intelligence is here, and it’s helping brands refine customer experiences by delivering even more personalized content and product recommendations. Here’s how to get sta...
Hyper-personalization aims to go a step further than traditional personalization by relying on even more data to produce an even more tailored customer experience.
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