dotCMS for Marketing Teams
Take back control of your content and go-to-market faster
Create and manage your content your way, without being blocked by your technical team
Why dotCMS?
With lots of CMSs on the market, what are some of the features that set dotCMS apart?
Be more efficient by creating a single source of truth for content
Are you still creating the same content in different formats to use in different places?
Consolidate and re-use your content across sites, channels, devices and touchpoints, all managed in one place.
Visually create and style your content without coding
Give your team back the power to manage content, build custom landing pages and microsites, edit promotions and call to actions, even if your technical team wants to customize and deploy dotCMS headlessly.
Personalize content for greater engagement
Show your customers that you know them with content tailored to personas you define and data like device type, geolocation, new visitor, tags, or any external data in your CRM and eCommerce tools. Best of all, you can do this without any coding.
Figure out what works with built-in A/B testing
Do you have several ideas for a campaign but not sure which works best?
Test it out directly in dotCMS by creating variants of landing pages to see which converts and receive real time data from the people interacting with your pages.
Publish and unpublish campaigns on your terms
Don’t wait on your technical team to make critical changes – easily schedule and publish between authoring and production environments, unpublish and rollback previous versions of content as needed.
Explore Our Articles
Your go-to resource for the latest content, tech, marketing and developer strategies, insights and guides.
- 31Jan 25Developers
Rendering dotCMS Pages with PHP and Twig
This guide covers rendering dotCMS pages using PHP and Twig. It walks through data retrieval from the dotCMS Page API, dynamic layout creation, and content-type-based templates for clean, scalable, and well-structured page rendering.
- 31Jan 25Developers
Integrating Universal Visual Editor (UVE) with Any JavaScript Framework: Concepts and Approaches
This guide covers integrating the Universal Visual Editor (UVE) with any JavaScript framework, highlighting key steps like dynamic routing, component mapping, grid-based layouts, and editor communication. Developers can maintain their tech stack while enabling powerful real-time content updates, optimizing performance, and accelerating deployment through dotCMS's JavaScript SDK.
- 31Jan 25Developers
Unpacking the dotCMS GraphQL API: Concepts, Features, and Use Cases
In this article, we’ll explore advanced use cases that show how your content’s structure and indexing directly impact the way you write effective queries. With real-world examples of Collections, Search, and the Page API, we’ll dive into tips and techniques that help you leverage the power of the API while keeping its ElasticSearch dependency in mind.
- 31Jan 25Developers
How to use dotCMS Experiments in a Headless App
Learn how to implement A/B testing in your headless applications using dotCMS Experiments. This guide covers integration through the @dotcms/experiments library, helping you optimize user experience and track conversions effortlessly.
Get Inspired
Discover how content teams have leveraged dotCMS
How Jostens Went from Legacy to Hybrid Headless with dotCMS
CapTech, a dotCMS partners, was commissioned to rebuild Jostens’ website. They chose dotCMS and its hybrid headless technology to build a lean, modern, and scalable new website capable of handling a hundred thousand customers a day.
One of the main benefits of dotCMS is that it provides an intuitive interface for managing content and creating content types and templates. Also, the fact that it works both as a traditional and as a fully integrable headless CMS that enabled us to integrate it to Jostens’ eCommerce platform.